Martell H.O.M.E two day experience (2018)
Pernod Ricard SA for Martell Cognac
Take what we did at the Martell Village 2017 and bigger, badder and better it!
concept development – 3d design & render – event operations – staff recruitment, deployment, management & payroll – menu design (cocktails, training & service) – liability insurance – cocktail bar – stand design & implementation – a/v & technical requirements – furniture design & manufacture – decor design & implementation – uniform design & manufacture – container – shipping container fabrication & modifications – oversize transport & logistics – crowd access & control – security – custom signage manufacture & install – liaison between organisers & clients
In sticking to the original idea of the “The Martell Village at AfroPunk” we now created a space that catered for more people and also included a fine dining experience at a bespoke restaurant, VIP-for-everyone lounge filled with arcade games, a Foosball table, unique cocktails and an all-round immersion of cultural fun.
The Yomzanzi had the following to say about it…
“ It’s from this vision that Martell devised its convention-defying, mic-dropping experience for AFROPUNK 2018. The House of Martell Experience – branded H.O.M.E, for short – complements AFROPUNK in blazing a trail for the unconventional through music, food and drinks. Gaining entry requires just one thing: #BeCurious. Designed as an exclusive, multi-level playground-for-adults, Martell H.O.M.E is this year’s place to be. An exclusive elevated deck provides a winning view of the main stage and pulsating action while bespoke cocktails and innovative Martell-infused foods are on offer. Those inside the Martell H.O.M.E get to explore and share their own muso-ventures; battle it out in Martell’s authentic gaming arcade; and, make their mark alongside specially commissioned graffiti art.”