public lounge at inaugural G.H.MUMM Sun Met 2017
Pernod Ricard SA for ABSOLUT Elyx
In partnering with The Union Bar (our in house owned Pop Up bar experience), the luxury vodka brand, Absolut Elyx, wanted us to create a space that showcased their brand and reflected their Pop Up experience in America called the Absolut Elyx House, in Los Angeles is the actual home of Absolut Elyx CEO, Jonas Tahlin.
concept development – 3d design & render – operations – staff recruitment, deployment, management & payroll – menu design (cocktails, training & training) – liability insurance – turn-key cocktail bar – shopfit manufacture & implementation – a/v & technical requirements – furniture design & manufacture – decor design & implementation – uniform design & manufacture – oversize transport & logistics – shipping container fabrication & modifications
The Union Bar x Absolut Elyx inside a 6m shipping container… we created a container that replicated the look and feel of the original Absolut Elyx House and had this move from First Thursdays to the Sun Met, combining the Elyx look and feel—which is an eclectic mix of rich opulent colours, textures and fabrics juxtaposed with more raw, pre-loved vintage pieces.